REF / WRITING · STARTUP
Startup.
Everything I've written about startup. Start at the top; the list compounds.
01
FILTER
By domain.
02
LATEST
startup posts.
Showing 11–12 of 12.
Equity Splits That Survive Five Years: A Framework Beyond Let's Just Go 50/50
The 50/50 split is not a decision. It is a postponed decision. Two founders who cannot agree on relative contribution, relative risk, and relative future commitment choose 50/50 because it avoids a conversation they are not ready to have. The problem is that t
Runway Math for Non-Finance Founders: The Spreadsheet I Wish I'd Had at Seed
Most non-finance founders get their first real lesson in runway math from an investor who says "your burn looks high." By that point, you are usually three months from the problem, not three months from the solution. I have acted as the de facto CFO (through t